Agenda

The Strategy Boardroom Day – already presented to over 4356 UK-based business owners – with remarkable results

Making a plan for the growth of your business is far easier and more enjoyable when you have the guidance of a mentor and the support of fellow business owners who are doing the same thing. It’s a lonely exercise doing it on your own.

However…

• Have you noticed that working harder or longer hours doesn’t equate to more money in your bank account?
• Have you seen how it’s so easy to get bogged down in the detail you don’t have time for marketing?
• Do you depend on word of mouth to market your company and found that’s either very time consuming or decreasingly productive – or both?
• Have you exhausted your obvious prospects and need to venture further afield?

That’s why a day out of your office at The Strategy Boardroom is creative, fun and productive and you’ll leave with fresh enthusiasm, greater focus and new set of sales and marketing strategies for the year.

The day is professionally run and facilitated by one of the NABO board of experts – a professional business person who works with our Private Client groups to help them maximise their business potential.

There are many seminars out there offering you the solution to your business problems. Astonishingly, many of those who say that they have the answers have never run a business themselves. Everyone who facilitates a Strategy Boardroom has run their own business – sometimes multiple businesses – and draws on personal experience, not text book theory.

The style is upbeat and light – although the subject is deadly serious – the future success, profitability and even survival of your business during the toughest economy for a generation.

Who’s in the room? Up to 20 business owners from your town will be sitting around the Strategy Boardroom table – each with a common goal – to build a bigger, better, stronger business in 2012.

Sometimes the best business ideas come from completely different sectors or professions and by lunchtime you’ll appreciate the power house of knowledge, experience and business know-how your group contains as you work in small breakout sessions to discover what your aspirations are for your company and how you are going to achieve them.

There are twelve business growth strategies used by the members of the year-long Strategy Boardroom Programme. These are shared with you along with the twelve mistakes identified by our members as the ‘profit killers’ in any business.

You’ll break for lunch armed with a tool kit of strategies you can take away and implement in your company with immediate and positive effect.

After lunch we really roll our sleeves up…

• How do you compete in an industry where undercutting is rife?
• How do you get the edge when your industry is becoming more and more commoditised?
• How do you explain how you differ to others in the most effective way?

You’ll be introduced to a powerful concept – that of Educational Marketing. You’ll be shown practical ways to differentiate yourself in such a way that your marketing does the selling for you.

Imagine – qualified prospects calling you – who already want what you sell. They aren’t so price sensitive as they have already decided that they want to do business with you – and the competition don’t even get a look in!

When you have fully grasped how beneficial this strategy can be to your company – and it works regardless of whether you are selling a product or a service, we move on to the part that makes grown men want to cry….

Your website…

Is it a sales and marketing machine that produces qualified prospects for you 24 hours a day or an embarrassing waste of money you find yourself apologising for….?!

This session will show you what your website needs to do, how to do it and the steps you need to take. Ten action points are given to you – each will have a dramatic effect on the online results you achieve.

But how do you get the right type of visitors to your site – ideally those who are in a position to buy – as soon as possible?

Then you’ll love the next session – it’s a list of the ten things you needs to do to make Google love your site – and send floods of perfect clients to you. Some seminars last for days on this subject – you’ll get the cheat list which will save you and make you – conservatively – thousands of pounds over the next twelve months.

By the end of the day your notebook will be full, your mind buzzing, your enthusiasm renewed and your focus sharpened. However, this is just the beginning of the journey – the results you achieve as a result of attending The Strategy Boardroom is where it gets exciting….

And, best of all, the day is free, to those businesses who qualify.

Register now so you don’t miss out.